Management Case Study Centre
Mission & Vision
The Department of Management Studies of IIT Madras has recently set up a “Management Case Study Centre” to serve the needs of B-Schools with contemporary case studies.
Long-term Vision
To develop an independent Management Case Study Centre that will serve the needs of B-Schools with contemporary case studies that will enhance the learning of students, across all management disciplines (functional areas); to be a repository of management case studies developed in India as well as in other geographies.
Mission & Objectives
- Instill a culture of developing case studies focusing on Indian and International companies.
- Enhance relationships with Indian and Global Industry to develop contextual case studies.
- Set up a repository for accessible case studies.
- Collaborate with leading B-Schools in India and abroad.
- Collaborate with other International case study centers.
Composition of MCSC’s Executive Committee
Dr. Rupashree Baral
Human Resource Management &
Organization Behavior
Dr. Prathamesh Vivek Kittur
Marketing
Dr. Srinivasan S
Human Resource Management &
Organization Behavior
Mr. G Shanker
Madras Consultancy Group
Case Study Functional areas
Broad functional areas for developing case studies, to include:
Types of Cases and Sectoral Focus
Broadly the cases may be grouped as :
The case studies to be developed at the centre will initially focus on companies:
Multinational companies
companies
Start-ups
For further information on the Management Case Study Centre, please contact:
doms@iitm.ac.inwith your queries.
Case Quest
Pan India Competition
The Management Case Study Centre (MCSC), Department of Management Studies (DoMS), IIT Madras, successfully organized Case Quest, a pan India case study writing competition, on 9–10 October 2025 at the IIT Madras campus.
Case Quest is a flagship initiative of MCSC designed to promote case-based teaching and learning in management education. The competition invites faculty, researchers, and students from academic institutions across India along with industry representative to develop original case studies based on real-life business and management scenarios.
The competition witnessed enthusiastic participation from institutions across the country. Shortlisted cases were presented before an expert panel comprising distinguished academicians and industry professionals.
We are pleased to announce the winners of Case Quest
| Rank | Case Study Title | Representing Institute | Prize |
|---|---|---|---|
| 1st Prize | Can Sustainability and Profitability Coexist? A Case Study on Revenue Diversification and Organic Practices in Tamil Nadu Farms | PSG Institute of Management | ₹1,50,000 |
| 2nd Prize | Thaely: Transforming Plastic Waste into Shoes | ICFAI Business School | ₹1,00,000 |
| 3rd Prize | From Sesame to Groundnut: Leveraging Idhayam’s Legacy to Penetrate South India’s Competitive Oil Market | IIT Madras | ₹75,000 |
| 4th Prize | Tickle Your Art: Scale Vs. Soul | SPJIMR | ₹20,000 |
| 5th Prize | Reweaving Responsibility: Gap Inc.’s Strategic Pivot Toward Sustainable Fashion in India | Bharathidasan Institute of Management | ₹20,000 |