Core Areas of Research

Thrust Areas for Research

 Finance

• Corporate Finance - Financial Decision Making, Family Business Management, Financial Modelling & Forecasting, Banking and Risk Management.
• Financial Markets - Capital Market, Bond Market, Commodity Market, Derivative Market, Market Microstructure.
• Venture Capital and Private Equity, Small and Medium Enterprises, Real Options.
• Developmental Finance, Development Studies, Infrastructure Finance, Public Sector Finance, Behavioural Finance.

 HR & OB

• Organizational Behaviour, Positive Organizational Behaviour, Leadership and Organization Development (L&OD), Cognition, Spontaneous Mental States and Goal Directed Behaviour Across Contexts.
• Behaviourism - Combining Elements of Philosophy, Methodology, and Psychological Theory, Employee Voice and Silence, Workforce Diversity and Inclusion, Judgement and Decision making.
• Human Comfort Studies, Social Neuroscience, Human Resource Management, Training & Development, HR Audit, Workplace Teams, Work-Life Balance.
• Family-Friendly HR Policies and Practices, Employee Wellbeing, Women in Management and Entrepreneurship.
• Employer Branding, Corporate Sustainability and CSR, Technology and Human Interface, Knowledge Sharing / Hiding Behavior.
• Workplace Emotions, Ancient Indian Wisdom in Management.
• Creativity & Innovation, Cross-Cultural Research.
• Integral Education, Teaching-Learning Practices.

 Information Systems

• Preference Elicitation, Electronic Negotiation Tactics, Electronic Shopping Agents, Analytics in Cloud Computing.
• Smart Phones and Healthcare Web Personalization, Information Privacy, IT Usage, Adoption, Business Value, IT Services, Cloud and Emerging Business Models.
• eGovernment Systems, Social Network Mining, Recommender Systems, Mobile App Analytics, Econometric Modeling.

 Integrative Management

• Strategy and Policy Studies.
• Technology Management.
• Business Model Innovation.
• Entrepreneurship.

 Marketing

• Sales Person Performance, Branding in emerging economies.
• Corporate identity, B2B Marketing, Entrepreneurial Marketing.
• Bottom of the Pyramid Market, Food Marketing.
• Gamification in marketing, Human engagement with AI powered devices​.
• Consumer behaviour online & offline - Perception, Motivation, Intention, etc.
• Consumption communities, Luxury and Environmentally Responsible Consumption, Developing Psychometric measures/scales.​

 Operations Management

• Supply Chain and Logistics, Green Concerns, Healthcare and Food Sectors.
• Game Theoretic Models.
• Pricing and Revenue Management, Scheduling in Manufacturing and Service Operations.
• Integrated Production, Logistics and Inventory Optimization in Supply Chain Management.
• Behavioural Decision Theory.